In order to qualify for a Platinum badminton sponsorship you must be a high profile national level athlete or coach. Some exceptions may apply where an athlete or coach has an above average audience or significant circle of influence. Platinum sponsorship applicants must convince us that the marketing investment that we make will more than pay off. We provide Platinum athletes and coaches an annual allotment of Product Rebates that can be used to purchase their favorite Li-Ning badminton rackets, badminton shoes, badminton clothing, bags, badminton string plus all of our other quality badminton equipment in exchange for their promotional efforts.
Platinum sponsored athletes and coaches are contractually obligated to exclusively wear only Li-Ning badminton products while competing, playing or training. In addition, we require athletes to submit pictures and news on a regular basis. There is no specific compensation for this like our Gold sponsorship because the Platinum sponsorship pays $750 in Product Rebates upfront keeping in mind that they can not be redeemed against the use of our shuttlecocks. There is no better way than to host a badminton racket demo day to introduce badminton enthusiasts to our high quality badminton equipment. Although it is not a requirement, Platinum Sponsored athletes are encouraged to host a demo day where they can earn an additional $200 in Product Rebates two times per year. With the annual allotment of $750 and $400 for hosting 2 demo days a Platinum athlete or coach can receive up to $1150 in product rebates per year!
Sponsored athletes and coaches are also granted a special online sponsorship account where they are able to purchase our badminton equipment at special sponsorship pricing. What many sponsorship candidates don’t realize is that the Product Rebates are redeemed against the special sponsorship pricing which makes them even more valuable! Many sponsorship applicants believe that if they are an outstanding badminton player they may qualify for one of our badminton sponsorship products. Although this may be true, what we are really looking for is athletes that are willing to host badminton racket demo days and submit qualifying pictures and news so we can broadcast interesting badminton related messages through our 7 main social media channels.
We especially appreciate our athletes that continually wear and use Li-Ning badminton products and badminton equipment while playing and training in their club or in tournaments but we would like the reach to extend above and beyond the venue and make its way onto peoples computers, tablets and smart phones. Sponsored athletes that are performing at an above average level are granted Li-Ning Certified status and the end of each year. Our year ends in July as this is typically when the badminton season winds up in the USA and Canada. Being Li-Ning certified means that a sponsored athlete or coach performed at least 1 badminton racket demo day, submitted a minimum of 4 qualifying pictures and news, maintained a branded Facebook timeline header and always used Li-Ning badminton equipment when competing, playing or training for badminton!
If you think you have what it takes to be part of the Li-Ning USA & Canada sponsorship team you are invited to apply online. You will notice that there are a series of important questions that are designed to help us assess the potential marketing value that you may bring to Li-Ning. At the bottom of the application you will be asked for a referral name. This is a critical part of the application for us as if we do not know who you are and are not able to verify the details of your application it makes it very difficult for use to approve the application. So remember the sponsorship goes well above and beyond receiving outstanding badminton rackets and other badminton equipment. It’s about belonging to an awesome team of like-minded badminton enthusiasts where you can have fun promoting Li-Ning badminton products while enjoying all of the rewards and benefits that naturally come along the way!